Since launching in 2008, Airbnb is one of the first few
startups that challenged a highly saturated, competitive market, much like Uber
did just one year later. Conceived as an alternative to hotel lodging,
especially to executives who were left out in the cold because of fully booked
hotels, Airbnb has become a juggernaut in the accommodations status quo almost
nine years later. Today, it caters not only to business people who are in town
for a meeting but for travelers, backpackers, and even those who want a brief
staycation.
With a peer-to-peer business model, however, property owners
who want to jump on the Airbnb bandwagon now face the same thing that hotel
proprietors are all-too-familiar with: how do you make your property appealing
and inviting that people would pay to sleep in it for a night or two? The
answer is interior design.
Before you get
moving quotes from your moving company-that Airbnb-worthy
property isn't going to sell itself, after all-here are a few tips on making
your existing house look like it's ready to be listed on this platform.
Know Your Audience
This is the first step in decorating your home so that it's
ready to accommodate other people. Apart from buying the consumable amenities
that's appropriate for your market, it also allows you, on a fundamental level,
to layout the room or the house that's just right for your transients.
For example, if you're targeting professionals, they would
appreciate a space with reliable utilities (such as high-speed internet) with
strategic creature comforts to destress. This is especially applicable for
people who want to rent an Airbnb space to work remotely. On the other hand, if
you're decided on travelers or those who want to rent a space to wind down and
relax, creature comforts are your best bet.
Create a Theme
Similar to the first, pick a style or a theme, which
should be in line with the audience you want to tap. In a nutshell, Airbnb
bookers want a unique experience beyond a regular hotel accommodation, but they
would see a room without an overarching theme as even worse. The easiest way to
go about this is to integrate your space's environment to your theme. For
example, a log cabin feel is fitting for a home off the beaten path, while
office chairs are perfect if the property is near a business district.
Decorate Carefully
Paint your surfaces with neutral colors so they appeal to
the highest number of people. Accent pieces can be a great way to
break up patterns and avoid making a monotonous, dreary room. You can also use
them as the focus in a smaller place, which can arrest the eye and keep guests
from seeing how tiny the space can be. You can do the same thing with exciting
textures to divert their attention from cramped spaces.
Furniture choice is a big part of the process when making
your home feel homey and "lived in," and this matters whether you
want to use your property for Airbnb or not.
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